Strategy · Structure

Victoria Kortsenshteyn

Ido Vadavker

Sitemap · Content hierarchy

The map of the site before a pixel is designed: every page, what it's there to do, and the order of what's on it. Built bilingual, Hebrew and English, with booking never more than a tap away.

01

Home

Turn a Google searcher into a booking. Lead with the promise, prove it fast, make booking effortless.

  • Hero — the promise + a book button
  • Treatments at a glance
  • Why Victoria — credibility and care
  • Client testimonials
  • Gift cards teaser
  • Booking + location
02

About

Build trust. Her story and credentials are the reason people choose her over a clinic.

  • Her story
  • Approach and philosophy
  • Training and certifications
  • Portrait gallery
03

Treatments

Explain each treatment and its price clearly, then push to book.

  • Treatment list with descriptions
  • Transparent pricing
  • What to expect on your visit
  • Book this treatment
04

Gift Cards

Make gifting a treatment a two-minute, no-friction flow.

  • Gift options and amounts
  • How it works
  • Buy a gift card
05

Contact & Booking

Remove every reason not to book. Times, place, and a clear path in.

  • Booking widget
  • Location, hours, parking
  • Common questions